Thursday, June 8, 2017

On the Display Network, enhanced cost-per-click (ECPC) automatically:

On the Display Network, enhanced cost-per-click (ECPC) automatically:

  • sets bids to help you get as many conversions as possible

  • adjusts your manual bid up or down based on each click’s likelihood to result in a conversion

  • sets bids to maximize your conversion value while trying to reach an average return on ad spend

  • sets bids to help you get the most clicks within your target spend amount

The correct Answer is:

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